Social media strategy · content · management
Thoughtful, done-for-you social media for local businesses ready to show up consistently, connect with real people, and grow without losing what makes them special.
The easy button isn't always connecting
AI can write a caption. A template can fill a feed. But neither knows the regular customer, the moment worth capturing, or the small details that make people choose your business.
I learn how your business sounds, what your customers care about, and what is worth sharing. Then I turn those real moments into consistent content people recognize and want to follow.
Smart tools can support the work. Your voice should still lead it.
Ways to work together
Every package includes intentional planning, original captions, and one clear revision round. Growth and Signature also include scheduling and publishing. Reels count toward the total feed-post quantity.
Consistent Content
$950/month
A month of thoughtful, ready-to-post content while you keep control of your accounts.
Growth
$1,500/month
Original, on-brand content and steady momentum for a growing business.
Signature
$2,250/month
High-touch management with more original content and hands-on support.
Reels use footage captured during the included session and/or usable footage supplied by the client. Content sessions are scheduled in advance and subject to availability. Additional filming, reshoots, complex concepts, event attendance, live coverage, paid ads, professional photography, and extensive customer service are not included. Additional work may be quoted separately and is subject to availability.
Case study · United Volleyball
Through consistent, original content, United Volleyball's Instagram audience has grown by approximately 20%, with zero dollars spent on advertising. The account continues to generate meaningful visibility, engagement, and action from its community.
Meet Mica
For more than a decade, I've used social media to build relationships rather than simply accumulate views. That experience helped me build and lead a multimillion-dollar online social-selling organization and now shapes the way I manage social media for local businesses.
I'm both a strategist and a storyteller. I notice the candid moments, customer questions, behind-the-scenes details, and everyday interactions that make a business worth following. Then I turn those moments into content that feels natural, consistent, and true to the people behind the brand.
I believe the strongest social media presence isn't necessarily the loudest or most polished. It's the one people recognize, trust, and want to return to. I don't manufacture a personality for your business. I uncover the one it already has and build a consistent presence around it.
Based in Huntsville, Alabama, I work closely with a limited number of local businesses so every client receives thoughtful, hands-on support.
Good to know
Growth and Signature include content planning, captions, creative preparation or editing, scheduling, publishing, and performance review across both accounts. Unless we agree otherwise, one piece of content is adapted and published to both platforms and counts as one package deliverable. It does not mean separate original content for each platform or around-the-clock monitoring.
Growth and Signature include scheduling and publishing. Consistent Content provides completed posts, captions, Story sets, and a suggested posting schedule for your team to publish. Account monitoring, engagement, scheduling, and publishing are not included in Consistent Content.
Consistent Content uses current, usable photos and video provided by the client. Growth includes one 60-minute content session per month, and Signature includes one 90-minute content session per month. Sessions are scheduled in advance and subject to availability. Reels may use footage captured during the session and/or usable footage supplied by the client. Every client is responsible for sharing accurate dates, offers, updates, and other business information in time for content planning.
A feed post is one unique piece of content published to the feed, even when it is shared to both Instagram and Facebook. A Reel is a short-form video and counts toward the package's feed-post total. A story set includes up to three to five connected Story frames posted about one topic within the same 24-hour period. For example, a behind-the-scenes clip, a photo with context, a customer poll, and a final call to action would count together as one story set.
A content session is scheduled time at your business to capture casual, social-first photos and short video clips for upcoming posts, Reels, and Stories. For example, we might capture your team at work, products or services, behind-the-scenes moments, short talking clips, and general video footage. Sessions are scheduled in advance and subject to availability. They are not professional photography sessions, full commercial productions, event appearances, or extensive staging.
All social media management packages begin with a three-month commitment and continue month to month after that. This gives us time to learn your business, establish a consistent content rhythm, and make informed decisions based on performance.
You receive planned content for review before it is published. Feedback should be returned as one consolidated list within three business days so the schedule can stay on track.
One consolidated list of reasonable changes to a monthly content batch. New concepts, reshoots, complete re-edits, and repeated changes after approval are quoted separately.
Growth and Signature include the limited weekday engagement described in each package. Routine engagement does not include customer-service disputes, sales conversations, emergencies, or sensitive messages. Those remain with the client unless separately agreed.
Event attendance is not included in monthly packages. It may be quoted separately, must be scheduled in advance, and is always subject to availability.
No responsible social manager can guarantee a specific follower, lead, or sales result. I use consistent strategy, original content, and performance data to make thoughtful decisions and improve over time.
Now booking a limited number of clients
Share what you're working toward and where social media keeps getting stuck. I'll review your answers and follow up personally.
Prefer email? Email info@micajenkins.com